For press enquiries, please contact [email protected]
The acquisition sees BAZAARA’s 40,000 users transition to Best Kept Shared. This strategic acquisition marks a significant milestone in the evolution of the sustainable fashion industry in the UAE, combining the strengths of two leading platforms to offer a comprehensive solution for fashion enthusiasts.
As our social calendars fill up, the need for something ‘new’ prevails… It will come as no surprise that hiring a dress, shoes, and accessories for a party is not only more affordable, but it’s also kinder to the planet.
Although sustainability is not a new conversation in the MENA region, this dynamic duo is making their mark in Dubai’s ever-evolving fashion scene. Enter Best Kept Shared—the brainchild of these co-founders that has swiftly established a near-monopoly. Dubbed the ‘Airbnb of fashion,’ the platform curates styles from top lenders and sellers, including It-girls Nadya Hasan, Bambikoko, Rosemin, Sasha Ray, and Real Housewives stars Nina Ali and Lesa Milan.
Best Kept Shared is here to make fashion enjoyable and affordable. They give you access to high-end clothes, shoes, bags, and accessories without the hefty price tags!
Kate, Duchess of Cambridge, also rented a designer dress instead of buying one for the occasion, to keep her choice sustainable.
The issue of climate change and the environmental crisis we are in has gotten more prominence over the past decade.
As a new luxury fashion rental platform prepares to launch in Dubai, we take a look at how the trend is burgeoning, in spite of social stigmas.
