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Effective date: 2021-03-22
Welcome to Best Kept Shared FZCO.
Best Kept Shared FZCO (“us”, “we”, or “our”) operates www.bestkeptshared.com (hereinafter referred to as “Service”).
Our Privacy Policy governs your visit to www.bestkeptshared.com, and explains how we collect, safeguard and disclose information that results from your use of our Service.
We use your data to provide and improve Service. By using Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, the terms used in this Privacy Policy have the same meanings as in our Terms and Conditions.
Our Terms and Conditions (“Terms”) govern all use of our Service and together with the Privacy Policy constitutes your agreement with us (“agreement”).
SERVICE means the www.bestkeptshared.com website operated by Best Kept Shared FZCO.
PERSONAL DATA means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).
USAGE DATA is data collected automatically either generated by the use of Service or from Service infrastructure itself (for example, the duration of a page visit).
COOKIES are small files stored on your device (computer or mobile device).
DATA CONTROLLER means a natural or legal person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal data are, or are to be, processed. For the purpose of this Privacy Policy, we are a Data Controller of your data.
DATA PROCESSORS (OR SERVICE PROVIDERS) means any natural or legal person who processes the data on behalf of the Data Controller. We may use the services of various Service Providers in order to process your data more effectively.
DATA SUBJECT is any living individual who is the subject of Personal Data.
THE USER is the individual using our Service. The User corresponds to the Data Subject, who is the subject of Personal Data.
We collect several different types of information for various purposes to provide and improve our Service to you.
Information we collect about you and personal information you disclose to us.
We collect personal information that you provide to us, including information such as name, address, contact information, clothes sizing and payment card information.
We collect personal information that you voluntarily provide to us when registering to use the Best Kept Shared FZCO, accessing the Best Kept Shared Service or otherwise contacting us. The personal information that we collect depends on the context of your interactions, the choices you make and the products and features you use. When you use Best Kept Shared FZCO, access the Best Kept Shared Service and/or when you otherwise deal with us, we may collect the following information about you (the Information):
Personal Data
While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Data”). Personally identifiable information may include, but is not limited to:
Personal and Identity Data includes first name, last name, date of birth, place of birth, photographs, Emirates ID number, identity documents (e.g. passport), personal characteristics and gender, personal products (clothing, shoes accessories) added to the site.
Profile Data includes your username and password, profile picture, my style pictures, IRL pictures, About me information, Style Inspiration information, clothes, accessories and shoe sizes, height, purchases or orders made by you, your interests, preferences, feedback and survey responses.
Contact Data means the data we use to contact you including your billing address, delivery address, work address, email address, instagram account, facebook account, website and contact numbers.
We will use your Personal Data to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link.
Usage Data
We may also collect information that your browser sends whenever you visit our Service or when you access Service by or through any device (“Usage Data”).
This Usage Data may include information such as your computer’s Internet Protocol address (e.g. IP address), browser type, browser version, device type - mobile or desktop, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.
When you access Service with a device, this Usage Data may include information such as the type of device you use, your device unique ID, the IP address of your device, your device operating system, the type of Internet browser you use, unique device identifiers and other diagnostic data.
We collect data on the page that referred you to Best Kept Shared and the clickstream during the visit, along with page responsive times and page interaction information.
Location Data
We may use and store information about your location if you give us permission to do so (“Location Data”). We use this data to provide features of our Service, to improve and customize our Service.
You can enable or disable location services when you use our Service at any time by way of your device settings.
Financial Data
This includes bank account details, payment method and card association used to process your payments for your orders. We do not store or process your bank account details and card details ourselves, they are processed and stored via one of our contracted third party service providers. The bank account details and payment card details you provide via your browser when using the Best Kept Shared FZCO on our webpages are encrypted via Hypertext Transfer Protocol Secure (HTTPS) and are then securely transferred to our relevant third party payment service provider to process your payment.
Marketing and Communications Data
This includes your preferences in receiving marketing from us and your communication preferences including push notifications.
Social Media and Third Party Login Data.
We provide you with the option to register using social media account details, like Google and Facebook or third party login account. If you choose to register in this way, we will collect the Information described in the section below - How we Handle your Social and Third Party Logins. All Information that you provide to us must be true, complete and accurate, and you must notify us of any changes to such Information.
Other information relevant to our services, customer surveys and/or offers.
Tracking Cookies Data
We use cookies and similar tracking technologies to track the activity on our Service and we hold certain information.
Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Other tracking technologies are also used such as beacons, tags and scripts to collect and track information and to improve and analyze our Service.
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.
Examples of Cookies we use:
0.1. Session Cookies: We use Session Cookies to operate our Service.
0.2. Preference Cookies: We use Preference Cookies to remember your preferences and various settings.
0.3. Security Cookies: We use Security Cookies for security purposes.
0.4. Advertising Cookies: Advertising Cookies are used to serve you with advertisements that may be relevant to you and your interests.
Other Data
While using our Service, we may also collect the following information: sex, age, date of birth, place of birth, passport details, citizenship, registration at place of residence and actual address, telephone number (work, mobile), details of documents on education, qualification, professional training, employment agreements, NDA agreements, information on bonuses and compensation, information on marital status, family members, social security (or other taxpayer identification) number, office location and other data.
Best Kept Shared FZCO and your information:
You are required to register as a User and create an account and profile in order to make full use of the Best Kept Shared FZCO. Some of your profile information shall be visible to other Members when you interact including your profile photo and delivery address. Information which will be publicly available to Users on your profile will be your name and profile picture.
Listings that are publicly visible will show any information relating to the listing (e.g. description, Item availability, Lender profile picture and name). Reviews from Lenders/Renters will be published and visible on your public profile. Any content submitted by you to a public forum or social media platform may be visible to Users.
Information we collect from partners, public databases, social media platforms, and other external sources.
We may obtain Information about you from external sources, such as public databases, joint marketing partners, social media platforms (like Facebook or Instagram), as well as from other third parties. Such information may include:
social media profile information (your name, due date, gender, birthday, email, current city, state and country, user identification numbers for your contacts, profile picture URL and any other information that you choose to make public);
marketing leads and search results and links, including paid listings (such as sponsored links);
Information automatically collected
Some information, like IP address and/or browser and device characteristics is collected automatically when you use the Best Kept Shared Service. We automatically collect certain information when you visit, use or navigate the Best Kept Shared Service. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use the Best Kept Shared Service and other technical information. This information is primarily needed to maintain the security and operation of the Best Kept Shared Service, and for our internal analytics and reporting purposes. Most devices allow you to manage the use of location services through your settings menu. If you would prefer not to share your location, please disable use through your device directly. Additionally, parts of the Best Kept Shared Service may use Google Maps services. For further information on using their services, please see the Google Maps/Earth Terms of Use and Privacy Policy. We reserve the right to block certain IP addresses from accessing the Best Kept Shared Service.
We use your Information for purposes based on legitimate business interests, the fulfillment of our contract with you, compliance with our legal obligations, and/or your consent.
We use your Information collected via ww.bestkeptshared.com for a variety of business purposes described below. We will only use your Information when the law allows us to. Most commonly, we will use your Information in the following circumstances:
a. Business purposes: where it is necessary for our legitimate business interests and your interests and fundamental rights do not override those interests;
b. Contractual: in order to enter into or perform a contract with you (Contractual);
c. Consent: with your consent and/or
d. Legal Obligations: for compliance with our legal obligations.
We indicate the specific processing grounds we rely on next to each purpose listed below.
We may process your Information for the following purposes. We will only use your Information for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact us. If we need to use your Information for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.
To fulfill and manage orders and payments linked to Best Kept Shared FZCO and administer and manage your account. We may use your Information or pass it onto other Members in order to enable the Best Kept Shared FZCO including the Rental of Items. This also includes providing customer service and responding to your requests and queries. And to provide our service to you and maintain that service.
To send administrative information to you for Business Purposes (to develop our products/services), Legal Obligations and/or possibly Contractual. We may use your Information to send you product, service and new feature information and/or information about changes to our Terms and policies.
To send you marketing and promotional communications for Business Purposes (to develop our products/services and grow our business) and/or with your Consent. We and/or our third party partners may use your Information for our marketing purposes, if this is in accordance with your marketing preferences. You can opt-out of our marketing emails, see below for further details.
To facilitate account creation and sign in process with your Consent. If you choose to link your account with us to a third party account (such as your Google or Facebook account), we use the information you allowed us to collect from those third parties to facilitate account creation and logon process.
Request Feedback for our Business Purposes (to study how customers use our products/services, to develop them, grow our business and inform our marketing strategy) and/or with your Consent. We may use your Information to request feedback and to contact you about your use of the Best Kept Shared Service.
To protect the Best Kept Shared FZCO for Business Purposes (for running our business, provision of administration and IT services, network security, to prevent fraud) and/or Legal Obligations. We may use your Information as part of our efforts to keep the Best Kept Shared FZCO safe and secure (for example, for fraud monitoring and prevention). This includes reviewing, scanning or analyzing communications between Users on the Best Kept Shared Service, either by automated or manual methods.
To enforce our Terms and policies for Business Purposes (for running our business and recover debts due to us), Legal Obligations and/or Contractual.
To respond to legal requests and prevent harm under Legal Obligations. If we receive a subpoena or other legal request, we may need to inspect the Information we hold to determine how to respond.
For other Business Purposes that are compatible with the above purposes. We may use your Information for other Business Purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve the Best Kept Shared FZCO, products, services, marketing and your experience.
Please think carefully before disclosing your Information or other information to other Users or otherwise posting Information on the Best Kept Shared Service. It's important that you're aware that any information you choose to disclose on the Best Kept Shared Service may then be viewed and even used by other Users. We do not control the content of communications made between Users.
Always respect the privacy of others and you must not disclose any personal details about other people including your family, friends, acquaintances, or other persons that may be misleading or cause them harm or offense. It is your responsibility to obtain their prior express permission in respect of any submission of their Information at any time.
We will retain your Personal Data for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.
We will also retain Usage Data for internal analysis purposes.
We keep your Information for as long as necessary to fulfill the purposes outlined in this Policy.
We will only keep your Information for as long as it is necessary for the purposes set out in this Policy, unless a longer retention period is required or permitted by law (such as tax, accounting or other legal requirements). We may retain your Information for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.
To determine the appropriate retention period for Information, we consider the amount, nature and sensitivity of the Information, the potential risk of harm from unauthorized use or disclosure of your Information, the purposes for which we process your Information and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.
When we have no ongoing Business Purpose to process your Information, we will either delete or anonymise it, or, if this is not possible (for example, because your Information has been stored in backup archives), then we will securely store your Information and isolate it from any further processing until deletion is possible.
Your information, including Personal Data, may be transferred to – and maintained on – computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.
If you are located outside the United Arab Emirates and choose to provide information to us, please note that we transfer the data, including Personal Data, to the United Arab Emirates and process it there.
Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.
Best Kept Shared FZCO will take all the steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organisation or a country unless there are adequate controls in place including the security of your data and other personal information.
We may disclose personal information that we collect, or you provide:
0.1. Disclosure for Law Enforcement.
Under certain circumstances, we may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities or any legal, regulatory, law enforcement, government or municipal bodies.
0.2. Business Transaction.
If we or our subsidiaries are involved in a merger, acquisition or asset sale, your Personal Data may be transferred.
0.3. Other cases. We may disclose your information also:
0.3.1. to our subsidiaries and affiliates;
0.3.2. to contractors, service providers, and other third parties with whom we have a relationship and who may contact you or utilize your data only for reasons pre-agreed with us, including marketing
0.3.3. to Service providers who perform services on our behalf, such as: payment processing, information technology, Website maintenance, surveys and market research, warehousing and logistics, couriers, advertising and marketing or any service required to process your Order
0.3.4. to our professional services providers such as: legal, audit, financial and insurance advisors for the purpose of including your company’s logo on our website;
0.3.5. Any assignee, successor operator or prospective purchaser of the Website or of us
0.3.6. Any gift recipient or provider of any warranty in relation to your Order
1.04 Data sharing
We only share information to comply with Contractual obligations, fulfil our Business Purposes, or with your Consent. We only share and disclose your Information in the following situations for the purposes set out above on how we share your data.
Contractual. To share information with Members to enable usage of the Best Kept Shared FZCO including renting, lending, purchase or sale of Items. When a Renter submits a Rental Request, we will provide the relevant Lender/Seller with the Renter/Buyer's full name, profile picture, Reviews and any other information the Member has agreed to share. Once the Lender/Seller has accepted the Rental Request/Offer, we will share the requesting Renter/Buyer's information to co-ordinate the delivery of the Item such as the Renter/Buyer's phone number and address. When a Lender/Seller accepts a Rental Request/an Offer we will share information with the Lender/Seller such as your full name, phone number and address for co-ordinating the return of the Item. We will never share your billing or payment information with other Members.
Compliance with Legal Obligations. We may disclose your Information where we are legally required to do so in order to comply with applicable law, governmental requests, a judicial proceeding, court order, or legal process, such as in response to a court order or a subpoena.
We may disclose your Information where we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, situations involving potential threats to the safety of any person and illegal activities, or as evidence in litigation in which we are involved.
Third-Party Service Providers. We may share your Information with third-party vendors, service providers, contractors or agents who perform services and require access to such information to do that work. Examples include: data analysis, email delivery, hosting services, customer service, search information providers, delivery services, analytic providers, credit reference agencies and marketing agencies. They will only have access to your Information to the extent that they need to perform those services. They are required to keep your Information confidential and may not use it other than as we ask them to and always in accordance with this Policy. The third parties we use include Telr, Yoti, Google Analytics, Instagram, Facebook, and various Google APIs. In some cases the Information provided to us varies and is controlled by the specific service or as authorised by you via your privacy settings for that service. For more information on how these companies handle your personal data, please refer to their privacy policies.
Business Transfers. We may share or transfer your Information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
Business Partners. Provided you have given us Consent to do so we may share your Information with our business partners to offer you certain products, services or promotions. You can ask us or third parties to stop sending you marketing messages at any time by logging into the Best Kept Shared Service and checking or unchecking relevant boxes to adjust your marketing preferences, by following the opt-out links on any marketing message sent to you, by sending an email to [email protected].
With your Consent. We may disclose your Information for any other purpose with your Consent.
We may disclose aggregated, anonymous information (i.e. information from which you cannot be personally identified), or insights based on such anonymous information, to selected third parties, including analytics and search engine providers to assist us in the provision of services.
The security of your data is important to us but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we (BestKeptShared.com) cannot guarantee its absolute security of all information that is disclosed online.
We aim to protect your Information through a system of organisational and technical security measures.
We have implemented appropriate technical and organisational security measures designed to protect the security of any Information we process. Although we will do our best to protect your Information, transmission of Information to and from the Best Kept Shared Service is at your own risk. You should only access our services within a secure environment. All personal information is encrypted in transit and at rest. Your payment information is also encrypted in transit and at rest by our third party.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
It is explicitly prohibited to use our member-to-member communication system to send content that violates our Terms or spam of any kind. We reserve the right to scan internal messages to check for spam, phishing, viruses and other malicious, prohibited or illegal behaviors or content. Please note, the messages sent through internal systems are not stored indefinitely and you must not rely on the storage of those messages.
We honor Do Not Track signals and do not track, plant cookies, or use advertising when a Do Not Track browser mechanism is in place. Do Not Track is a preference you can set in your web browser to inform websites that you do not want to be tracked.
You can enable or disable Do Not Track by visiting the Preferences or Settings page of your web browser.
We may employ third party companies and individuals to facilitate our Service (“Service Providers”), provide Service on our behalf, perform Service-related services or assist us in analysing how our Service is used.
These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
We may use third-party Service Providers to monitor and analyze the use of our Service.
We may use third-party Service Providers to automate the development process of our Service.
We may use remarketing services to advertise on third party websites to you after you visited our Service. We and our third-party vendors use cookies to inform, optimise and serve ads based on your past visits to our Service.
We may provide paid products and/or services within Service. In that case, we use third-party services for payment processing (e.g. payment processors).
All credit/debit cards’ details and personally identifiable information will not be stored, sold, shared, rented or leased to any third parties. That information is provided directly to our third-party payment processors whose use of your personal information is governed by their Privacy Policy.
Our Service may contain links or advertisements from other third-party sites that are not operated by or affiliated with Best Kept Shared FZCO. If you click a third party link, you will be directed to that third party’s site. Clicking on these links or enabling connections may allow third parties to collect or share data about you. We are not responsible for the safety, privacy, or security of any information you provide to these third parties. Their data collection and usage are governed by their own rules and policies. We strongly advise you to review the Privacy Policy of every site you visit.
We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services. If you provide any information to such third parties different rules regarding the collection and use of your personal information may apply. If you have questions regarding their use of your information, we recommend contacting them directly. Additionally, information shared on the publicly available part of the Best Kept Shared Service may be cataloged by third-party search engines, and we are not responsible for their use or the accuracy of your information.
If you choose to register or log in to our website using a social media account or third party website (e.g. Google), we may have access to certain Information about you.
The Best Kept Shared Service offers you the ability to register and log in using certain social media account details (like your Google or Facebook logis) and third party website providers. Where you choose to do this, we will receive certain information from your social media or third party provider. The Information we receive may vary depending on the social media or third party provider concerned, but will often include your name, email address, friends list, profile picture as well as other information you choose to make public. If you log in using Facebook, we may also request access to other permissions related to your account, such as friends, check-ins, and likes, and you may choose to grant or deny us access to each individual permission. The Information that you post, transmit, or otherwise make available on the social media platform may be viewed and/or used by other Users of those networks and we have no control over such viewing and use and cannot prevent further use of such information by third parties.
In the event you choose to link your Best Kept Shared profile with a social media or third party account, the information you provide to us in the process may be included on your Best Kept Shared profile. Additionally, your contacts on the social media platform(s) (“Friends”) may be able to see your activity on the Best Kept Shared Service. A link to your public profile on the social media site may be added to your Best Kept Shared profile and other Users may be able to see any Friends or links (e.g. friends of friends) via that social network you may have in common with them.
When you interact with us through social media networks, you acknowledge that we may access your Information that is held by that account, solely in accordance with your social media privacy settings. Any links to social media are not under our control and remain solely your responsibility. You acknowledge that any information posted via social media through our Platform, or any third party you allow to access your content, is done entirely at your own risk and that by posting to a public platform you make that information visible to third parties who can use that information at their discretion.
Please note that we do not control, and are not responsible for, other uses of your Information by your third party social media provider. We recommend that you review their privacy policy to understand how they collect, use and share your Information, and how you can set your privacy preferences on their sites and apps.
If you've provided consent for marketing, we may reach out to you regarding our products, services, promotions, and special offers. If you no longer wish to receive such information, you can withdraw your consent anytime by unsubscribing through the link provided in each communication.
In the event of consent, we might share your information with selected third-party organizations and business partners, allowing them to contact you directly. If you wish to avoid direct marketing communications from these third parties, kindly contact them directly to withdraw your consent.
Our Services are not intended for use by children under the age of 18 (“Child” or “Children”).
We do not knowingly collect personally identifiable information from Children under 18. If you become aware that a Child has provided us with Personal Data, please contact us at [email protected]. If we discover that Personal Data from Children has been collected without parental consent, we take immediate steps to remove that information from our servers.By using Best Kept Shared FZCO, you confirm that you are at least 18 years old. If we learn that Information from users under 18 has been collected, we will deactivate the account and promptly delete such data from our records.
Prior to processing your information, you must provide consent for specific processing activities. We will seek your consent when you initially submit information to or through Best Kept Shared FZCO, where applicable.
Should you have previously given your consent, you are free to withdraw it at any time by contacting us at [email protected]. If you choose to withdraw your consent, and we lack an alternative legal basis for processing your information, we will cease processing and delete your information along with your account. If another legal basis exists for processing your information, we may continue, respecting your legal rights.
It's important to note that if the processing of your information is necessary for your use of Best Kept Shared FZCO, and you object or withhold consent, access to the platform will not be available to you.
Our Privacy Policy may undergo updates periodically, and these changes will be reflected on this page. It is advisable to review this Privacy Policy regularly for any modifications, as they become effective upon posting.If you disagree with any amendments, it is essential to discontinue using Best Kept Shared FZCO. In the event of significant changes, we will make reasonable efforts to notify you in advance in writing.Ensuring accuracy and currency of your personal information is crucial. Kindly inform us promptly if there are changes, such as a new email address or delivery address, to maintain the precision of the information we hold about you.
Account Information Management:
You have the flexibility to review or modify the information in your Best Kept Shared account at any time by logging in. The Best Kept Shared Service allows you to voluntarily share information, photographs, or other content, subject to privacy settings you define. Changing these settings can be done through your user dashboard on the Best Kept Shared Service. Once content is shared or made public, it will become available and viewable by other Users as controlled by any applicable privacy settings that you define.You retain the ability to review, modify, update, correct, or remove any information submitted to the Best Kept Shared Service at your convenience. Keep in mind that if you remove posted information, copies may persist in cached and archived pages of the Best Kept Shared Service or in copies saved by other users or third-party APIs.
Right to Deletion
It is your right to completely delete any Personal Data we have collected on you. You can request the deletion of your Personal Data collected by Best Kept Shared FZCO. To initiate the process, email [email protected] with the subject "Data Deletion Request" and include your full name, associated email, telephone number along with the exact details of the Personal Data you request to be deleted.
Verification and Confirmation
We may need to request specific information from you to help confirm your identity and ensure your right to access your Information. This is a security measure to ensure that your Information is not disclosed to a person who does not have the right to receive it. We may also contact you to ask you for further information in relation to your request to speed up the response. Once confirmed, we'll promptly delete your Personal Data from our records and notify you through the provided email address.
Timeframe
We'll make reasonable efforts to fulfill your request within 3 months of receiving it, with acknowledgment and communication about the deletion process.
We welcome your feedback and questions on this Policy. If you wish to contact us about this Policy, about your Information or any other questions, please email us at [email protected] or by mail using the details provided below:
Best Kept Shared FZCO, Dubai Silicon Oasis, DDP, Building A2, Dubai, United Arab Emirates
